Kevin Rogers - Copy Chief + Crossroads December Summit

Included in Copy Chief:

Core Copy Skills

Learn the fundamental skills needed to confidently create any and all pieces of persuasive copy including research, storytelling, and more!

Big Idea Copywriting w/ Todd Brown
The Promise-ability Matrix w/ David Deutsch
How To Find, Study, and Reverse-Engineer Winning Copy Controls w/ April Dykman
The Halbert Research Method w/ Bond Halbert
The Long-Form Sales Letter w/ Henry Bingaman
The Advanced Copy Creation Blueprint w/ Kevin Rogers

Freelancer Skills

As entrepreneurs, there are also fundamental business and marketing challenges we face. That’s why we’ve created a place specifically for the business side of freelancing. Access special “on the job” trainings and chat with professional freelancers to get help managing clients, projects, and business operations. You’ll learn how to launch, grow, and manage your freelance business like a pro.

Establishing C.R.E.D. & Raising your Fees w/ Laura Belgray
3 Paths For Successful Freelance Copywriting w/ Kevin
Heroic Project Management w/ Abbey Woodcock
Make Sales Your Strength w/ Casey Stanton
The Freelancer’s Journey w/ Rachel Mazza
Landing Your Dream Gig w/ Kevin Rogers
And more!

Copywriting Money Skills

Copywriting “Money Skills” are the skills that directly increase sales for your own products, or make you more in-demand as a freelancer. For business owners, they’re critical components of your funnel that spark a revenue injection. For freelancers, they’re the most in-demand skills business owners need and ask for every day

Email Copywriting w/ Chris Orzechowski
Facebook Ad Copywriting w/ Mike Rinard
Advertorial Pre-sale page Copywriting w/ Rachel Mazza
And more!

Copywriting Crash Course

New to the world of direct response copywriting? This Copywriting Crash Course will help you build and practice your skills quickly so you can confidently deliver great copy that works. At the end of this course, you’ll have everything you need to confidently wear the badge of “professional copywriter” – plus a real portfolio with relevant samples that you can show to clients who are looking for copywriters with your new skills.

Copywriting 101 w/ Kevin Rogers
The Sales Letter Research Method w/ Mike Schauer
The 4×6 Copywriting Formula w/ Kevin Rogers
And more!

Guest Experts and Copywriting Legends

Top industry experts and marketing legends teach these exclusive workshops you won’t get anywhere else. You’ll learn from the best in the business like John Carlton, Todd Brown, Laura Belgray, Todd Herman, Dean Jackson, Parris Lampropoulos, David Deutsch, Marcella Allison, and many more

The Depths of Your Buyer’s Mind w/ Parris Lampropoulos
21 Rules For High-Caliber Copywriting w/ Mike Ward
The Joy of “No” – Creating Boundaries w/ Laura Belgray
Behind The Control w/ Dan Ferrari
Freelancer’s Guide to Million Dollar Webinar Scripts w/ Joel Erway
Deep Dive Sales Page w/ Ryan Levesque
How to Scale Your Business to 7 Figures w/ James Schramko
The 16-Word Sales Letter w/ Evaldo Albuquerque
Tapping Into your Greatest Superpower w/ Marcella Allison
How to easily open conversations and close deals without high-pressure sales tactics or hard-selling w/ Dean Jackson
Rhythm in Writing w/ John Carlton
Personal Branding That Can’t Be Ignored w/ Mike Michalowicz

Plus trainings with other industry-leading experts like Tom Breeze, Keith Krance, David Deutsch, Todd Herman, And more!

If you were to get your hands on all the trainings and collective wisdom of the Copy Chief Training Suite individually…

… you’d likely have to spend upwards of $50,000 and perform YEARS worth of marketing tests across dozens of industries.

But — because it’s now delivered on a brand new and enhanced digital platform and communication system…

… you can now stay on the cutting edge of what makes sales TODAY for less than the price of ONE single copywriting course!

The Copywriting Crossroads Summit December 6–7, 2023

Replays of the 2-day Event + Bonuses

What You Get:

Replays of 2x 6-hour days of hands-on coaching with Kevin Rogers and Rob Tillman

Deep Dives with our special guests and exclusive hiring partners like Rich Schefren, Donnie French, Lukas Resheske, and Chris Haddad

Plus:

Your personally customized 111 Day Playbook for making 2024 your best year ever in copywriting

Bonus: 30 Days access to Copy Chief, including the #1 Job Board in copywriting

Bonus: 30 Day access to our full suite of A-List trainings, including the Copywriting “Money Skills” that are in highest demand in 2024 (and beyond)