Andriy Boychuk – Flowium – Klaviyo Mastery 2.0
This is the perfect course for eCommerce business owners, as well as marketers who want to develop their Klaviyo skills.
WHAT YOU’LL LEARN:
Across six distinct course modules, you’ll learn to:
- Master the technical stuff: I’ll walk you through the technical setup and know-how required to unlock the full potential of Klaviyo.
- Set up the foundational automated email flows to ensure the highest possible return on investment.
- Set up, schedule and split test campaigns.
- Use forms to collect email subscribers and grow your list.
Course Curriculum
MODULE 1: INTRODUCTION
- Lesson 1: Course Overview(5:21)
- Lesson 2: About Andriy & Flowium(2:22)
- Lesson 3: Why do I create this course?(1:53)
- Lesson 4: Email Marketing Importance(2:17)
- Lesson 5: Email Types(2:44)
- Lesson 7: General Klaviyo Overview(12:15)
MODULE 2: KLAVIYO SETUP
- Lesson 1: Setup Checklist Overview(2:55)
- Lesson 2: CAN-SPAM act compliance(2:52)
- Lesson 3: Tracking Codes(6:11)
- Lesson 4: Double Opt-In(4:02)
- Lesson 5: Email Preference Page – Setup(10:19)
- Lesson 6: Email Preference Page – Segments(7:58)
- Lesson 7: Profile Metrics(3:24)
- Lesson 8: Footer Opt-in(4:22)
- Lesson 9: Integrations(3:46)
- Lesson 10: Email Framework + Template(14:43)
- Lesson 11: Coupons(6:27)
- Lesson 12: Product Feed(5:33)
- Lesson 13: Transactional Emails(3:25)
- Lesson 14: List and Segments(12:49)
MODULE 3: FLOWS
- Lesson 1: Customer Life Cycle(2:26)
- Lesson 2: What is Flow?(2:00)
- Lesson 3: How to create a flow?(9:05)
- Lesson 4: Trigger, Flow and Email Filters(8:11)
- Lesson 5: Klaviyo Flow Library(3:22)
- Lesson 6: High Priority Flows(1:53)
- Lesson 7: Abandonment Cart Flow(6:04)
- Lesson 8: Browser Abandonment Flow(4:37)
- Lesson 9: Medium Priority Flows(1:05)
- Lesson 10: Pre-Purchase (aka Welcome)(1:58)
- Lesson 11: Post Purchase [New Customer](2:32)
- Lesson 12: Sunset(4:26)
- Lesson 13: Low Priority Flows(0:46)
- Lesson 14: 2X Buyer [Repeat Customer](1:58)
- Lesson 15: Win Back(2:49)
- Lesson 16: Flow A/B Testing(5:49)
MODULE 4: CAMPAIGNS
- Lesson 1: How to create campaigns(6:07)
- Lesson 2: Email Builder(9:12)
- Lesson 3: A/B Testing(2:20)
- Lesson 4: Campaign Scheduling Options(8:44)
- Lesson 5: Schedule and Planning(3:36)
- Lesson 6: Campaign Inspirations(1:53)
- Lesson 7: Campaign Benchmarks(3:27)
MODULE 5: FORMS
- Lesson 1: Forms Overview(1:37)
- Lesson 2: Building Forms(15:19)
- Lesson 3: Form Benchmarks(3:50)
MODULE 6: CONCLUSION
- Lesson 1: List Maintenance(2:54)
- Lesson 2: Progress vs Perfection(2:16)
- Lesson 3: Resources(1:39)
- Lesson 4: Closure(2:35)
- Lesson 5: Partner Program(1:56)
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